Browsing Department of Marketing by Author "Chikowore, Calister"

Now showing items 1-1 of 1

An analysis on the effect of personality characteristics on sales performance. a case study of Doves Morgan Funeral Service

Chikowore, Calister (BUSE, 2017)

The insurance industry has grown over the years and with intense competition has found the need to employ sales representatives. In order to increase sales and a customer base, insurance ...